Connecting clients with customers.
Crucially planned. Simply delivered.
One click. Multiple notifications.
The email list is precious. Intimate. Personal.
Don’t neglect it. Don’t abuse it either.
Build the email well. Take your time with it.
Laziness can be seen in an inbox.
A newsletter is the signal amongst noise.
Platforms get focussed on while inboxes become the afterthought.
Switch it. Invest in your newsletter.
The analytics are clear to understand. No obscuring figures.
There’s nothing more honest than an unsubscribe.